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Sophia Press Releases: Organic, Powerful, Permanent
ANNOUNCEMENTS AS STORIES The press releases is one of the oldest forms of marketing in the written word. In the world of the Internet, the online profusion of content means a press release must stand out in order...
The Art of the Multimedia Interview
MULTIMEDIA CONVERSATIONS The best interviews are those that appear to be conversations between the interviewer and the subject. In the past, celebrities like Barbara Walters and Charlie Rose, Mike Wallace and...
The Power of a Picture
THE DIFFERENCE BETWEEN AN IMAGE & A PICTURE Every day we are bombarded by images of a nearly infinite variety. On social media, on our televisions, on our computers, in our magazines and newspapers, books and tablets it is estimated human beings consume more than...
VISIONARYSOPHIA: Visionaries in Words & Pictures
THE LONG VIEW & VISIONARIES VISIONARYSOPHIA celebrates the long view with profiles on magnificent people doing beautiful things and thinking without the traditional constraints of our time. The long view is a way of seeing and a way of thinking about the future...
What Is an “Everyday Hero?”
HEROISM AND THE EVERYDAY The word "hero" is one of those terms that everyone has an opinion about. Heroes come from myths and movies, from literature and history. But what about those heroes right in front of our eyes? What about the daughter who takes care of an...
Small Business Success During the Pandemic
A Crisis Is an Opportunity For many people in small businesses already under tremendous stress in the pandemic online marketing and the maintenance of a company website may seem like something that can wait. This attitude is a mistake. First and foremost, with people...
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